Our Stationary Packages include a logo design in addition to a letterhead and envelope design.  Custom stationary is the first step in "branding" your company.   Branding is one of the most important aspects of any business, large or small, retail or business to business. An effective branding strategy gives you a major edge in increasingly competitive markets by being recognized and having more creditability. Branding and recognition is much more important than most small to medium size businesses realize.  Consistent, strategic branding leads to a strong brand equity, which means the added value brought to your company's products or services that allows you to charge more for your brand than what identical, unbranded products command. The most obvious example of this is Coca-Cola verses a generic soda. Because Coca-Cola has built a powerful brand equity, it can charge more for its product--and customers will pay that higher price.